PulteGroup, Inc.
PHM · Consumer Discretionary · Consumer products
Updated 26 min ago · data delayed ≥15 min
IconicScore
ProprietaryRanked #358 of 500 by Iconic Score · #34 of 47in its sector. IconicAlpha’s proprietary brand-intelligence metric — a multi-model blend of scale, market attention, category leadership, and AI-analyzed brand visibility.
Get the free morning email
The biggest IconicScore™ gainer and loser, plus the strongest and weakest sectors, in your inbox before the open. See a sample →
Price performance
Export history · AnalystThis insight is part of the Analyst tier — unlock the IconicScore vs. price overlay, side-by-side comparison, and CSV export.
Upgrade to AnalystThis is part of the Enterprise tier — benchmark your IconicScore against sector peers, claim your profile, and manage how your brand appears on the wall.
Upgrade to EnterpriseIconic Profile
PulteGroup Inc (PHM) is a leading homebuilder in the Consumer Discretionary sector, specializing in the construction of residential properties across the United States. With a market capitalization of $23.5 billion, the company operates under various brands, including Pulte Homes, Centex, and Del Webb, catering to a diverse range of homebuyers from first-time buyers to active adults. PulteGroup is recognized for its innovative building practices and commitment to quality, positioning it as a significant player in the housing market. The company's extensive land holdings and strategic geographic presence enable it to capitalize on market trends and consumer demand, making it an important entity in the homebuilding industry. As housing continues to be a vital component of the economy, PulteGroup's performance and market strategies are closely watched by investors and industry analysts alike.
IconicOracleAI™ Brief
Pultegroup Inc's Iconic Score of 43 reflects a moderate brand presence amid challenging market conditions, as homebuilder sentiment has recently hit 2012 lows, echoing the volatility seen during the COVID-19 pandemic. Despite a 3.27% price increase, the overall sentiment in the home construction sector remains cautious, influenced by high mortgage rates and shifting investor focus towards other companies in the industry. The company's strong brand visibility signal of 85/100 indicates a solid recognition, though it faces headwinds from broader market dynamics.
AI-generated explanation of current score drivers. Not investment advice.
Enterprise tier: claim your logo to manage how your brand is represented.